Interactive Marketing - The Thesis

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Interactive Marketing

Pictograph of Digital Marketing Services


Make sure your advertising strategy engages the potential customer in a conversation.
According to a survey by ExpoTV.com, 55 percent respondents preferred to have ongoing communications with the companies they buy from; and 89 percent felt more loyal to the companies if they were invited to provide feedback.
Use tools like widgets and opt-in features to make your website interactive, solicit feedback and track user behaviour.
Engage with the customers actively and customize offers based on their preferences and browsing activities.

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